Your companion superzoom with a large 50x optical zoom and 100x ZoomPlus lens
Designed for families wanting to zoom into their subjects with ease, you'll capture the beauty of your surrounds thanks to the amazing 50x (24-1200mm) zoom power of the PowerShot SX540 HS camera.
Zoom into the good stuff
High-magnification shooting is simple with the PowerShot SX540 HS thanks to its comfortable ergonomic grip to its advanced systems like Intelligent IS and Zoom Framing Assist.
The quality of both your still images and breathtaking 1080p Full HD video at 59.94fps will impress you, especially in low-light situations, due to a 20.3 Megapixel High-Sensitivity CMOS sensor and the DiG!C 6 Image Processor.
Premium quality images
The combination of a 20.3 Megapixel High-Sensitivity CMOS sensor and DiG!C 6 Image Processor, which together create the Canon HS SYSTEM, delivers sharp, clear images - even in low light.
Zoom framing assist
The Seek button (top) quickly zooms out to help you find moving subjects while the Lock button (bottom) prevents camera shake
Zoom into your subject
The 24mm wide angle lens allows you to capture more in your frame. Together with the large reach of 50x (1200mm equivalent) at the telephoto end, the PowerShot SX540 HS is the ideal travel camera.
Full HD Movies
The PowerShot SX530 HS camera lets you record highly detailed Full HD video at up to 59.94 frames per second with clear sound.